Ansoff matrix helps a firm decide their market growth as well as product growth strategies the 2 questions which the ansoff matrix can answer. The ansoff matrix is a strategic planning tool that provides a framework to help executives, senior managers, and marketers devise strategies for future growth. Bharti airtel marketing strategy is analysed using various models like swot analysis, bcg matrix, ansoff's matrix, porter's five forces etc strategic management.
Airtel's ge matrix high low business strengths high attractive 500 airtel enterprisemarket attractiveness mobile 367 moderate telemedia. Airtel - free download as word doc (doc), pdf file (pdf), text file (txt) or read marketing strategy swot analysis bcg matrix of airtel ansoff matrix porter's.
To portray alternative corporate growth strategies, igor ansoff conceptualized a matrix that focused on the firm's present and potential.